SUMMARY
This Account Executive position reports directly to the SVP, Ad Sales and Advanced Advertising based in New York City. The position is supported by a NY based Planner and NY based Sales Assistant. In this role, the Account Executive is responsible for soliciting advertising sales from established and prospective clients. The AE implements approved advertising sales strategies and sales marketing campaigns. This position is expected to achieve established sales revenue goals annually and will be compensated for achievement based on the terms of the Ad Sales Incentive Plan.
ESSENTIAL DUTIES AND RESPONSIBILITIES
- Sells national advertising time to advertising agencies and clients.
- Capitalizes on existing relationships and forges new associations to enhance Crown Media Family Network’s position in the marketplace.
- Develops strategic advertising solutions and presents these solutions to buyers, planners and clients to “surround the sale.”
- Negotiates upfront and scatter deals to maximize revenue and establish fair market value for Crown Media Family Networks versus our competitors.
- Collaborates with Ad Sales Split AE’s and Management to report and explore all client and planner activity/opportunity in the region.
- Oversees daily stewardship and maintenance of various accounts.
- Supervises plan building, booking inventory, tracking and post analysis.
- Collaborates with Ad Sales Research and Marketing to develop sales presentations and client specific opportunities.
MINIMUM QUALIFICATIONS
- Bachelor’s degree (BA) in Marketing or related area
- Minimum 3-5 years Account Executive experience
- Strong PC skills
PREFERRED QUALIFICATIONS
- Excellent presentation skills
- Must have high level of proficiency using Microsoft Office applications (Word, Excel, PowerPoint)
- Must have solid client/agency relationships (buying and planning)
- Requires strong negotiation skills
- Must have strong ability to penetrate at the highest client levels
- Must have strong presence and established relationships in the New York marketplace
Crown Media is an equal opportunity employer. All qualified applicants will be considered for employment without regard to race, color, religion, sex, age, pregnancy, national origin, physical or mental disability, genetics, sexual orientation, gender identity, veteran status, or any other legally-protected status. Principals only please.
Please use link to apply: https://www.paycomonline.net/v4/ats/web.php/jobs/ViewJobDetails?job=32848&clientkey=477B620764F4A7BADB21CD8BE2241D3A
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