SUMMARY
The Advanced Advertising Account Manager position reports directly to the SVP, Ad Sales and Advanced Advertising.
RESPONSIBILITIES
- Teams with Account Executives to understand agency and client goals and objectives
- Works with Ad Sales Marketing, Social and Digital to develop and brainstorm ideas and respond to client RFPs
- Builds Digital and Linear sales proposals that leverage CMFN platforms to drive maximum revenue
- Interfaces with Ad Sales Marketing and Digital Ad Operations to execute, steward and optimize digital campaigns
- Works with Director Advanced Advertising to manage data-driven linear workflows in third party systems
- Functions as a liaison between Ad Sales, Digital Ad Operations, Ad Sales Marketing, Digital, Social and client partners
- Communicates campaign highlights and pain points to Account Executives
- Works with Account Executives to prospect new business and strategizes on retaining incumbent business
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Collaborates with Digital Ad Operations to:
- Monitor fill rates
- Traffic campaigns in FreeWheel
- Work with Account Executives to collect campaign assets
- Understand campaign KPIs and accordingly provide technical guidance to the Account Executives
- Produce campaign screenshots and campaign recaps to present to clients
- Produce monthly invoicing
MINIMUM QUALIFICATIONS
- 3-4 years of experience in advanced tv ad platforms for an agency, network or publisher
- Experience with digital ad serving systems, including FreeWheel
- Familiarity with working in the programmatic landscape
- Experience servicing client needs
Crown Media is an equal opportunity employer. All qualified applicants will be considered for employment without regard to race, color, religion, sex, age, pregnancy, national origin, physical or mental disability, genetics, sexual orientation, gender identity, veteran status, or any other legally-protected status. Principals only please.
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