Programmatic Buyer, Horizon Media

Programmatic Buyer, Horizon Media

Link to apply here. 

Use Asia Sanders as a reference. 

Job Description:

Job Summary

We are currently seeking a Programmatic Buyer to support RTB optimization and strategy for HX, the programmatic buying operation at Horizon Media. This role drives execution and improvement of ad-exchange media buying (banner, video, paid social and mobile) for DR and Branding clients.

 

 

Main Duties and Responsibilities

60% Buying and Optimization

 

20% Client Service

 

20% Trafficking and Reporting

  • Support planning, buying and optimization of programmatic media across a portfolio of clients
  • Implement best practices for bidding, budget management, ad operations and reporting
  • Support the documentation of optimizations and learnings
  • Collaborate with account and product personnel on RTB and premium-programmatic media plans
  • Educate internal and external clients on HX’s DSPs, results and optimizations
  • Design and implement strategies to improve performance for clients, supporting recommendations with results data

 

 

Supervisory Responsibilities

Train HX Assistant Buyers and interns

 

 

Knowledge and Skills Required

At least 1 year of hands-on programmatic buying experience

 

Proven ability to drive programmatic performance

 

Proven ability to thrive in highly collaborative work environments

 

Advanced user of at least one DSP

 

Preference to work on the disruptive side of business, with new technology

 

Knowledge of statistical concepts relevant to optimization, as well as scientific testing in live media environments

 

Strong familiarity with ad operations and campaign management (e.g. tagging, ad-servers, viewability tracking)

 

 

Certificates, licenses and registrations

There are no requirements for certificates, licenses and registrations.

 

 

Physical Activity and Work Environment

There are no requirements for physical activity and work environment.


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