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Manager, Research - CROWN MEDIA - Los Angeles, CA

SUMMARY:

 

It’s an exciting time to join Crown Media Family Networks and become part of a great team of Researchers.  We are a collaborative, diverse and inclusive team that takes pride in our work, company and brand.

In partnership with the Director, Media Research and Consumer Insights, the Manager works collaboratively with the team to deliver consumer focused insights based on both primary and secondary data sources.  This team supports the development, acquisition, and scheduling of all Crown Media content through data driven insights.  The Manager plays an instrumental role in the day-to-day management of several simultaneous research projects and will provide insights to help guide decisions.

 

 

ESSENTIAL FUNCTIONS:

  • Provide insights to Programming & Scheduling stakeholders that help inform scheduling decisions for Crown Media’s linear networks and identify windowing opportunities for the streaming service.
  • Maintain Daily, Weekly, and Monthly trackers to provide senior management actionable guidance on the performance of Crown Media’s platforms and its competitors.
  • Plan and fulfill analyses for ad-hoc requests to help guide actionable business decisions.
  • Utilize primary research findings (e.g. focus groups, internal surveys, custom studies) to help inform senior management about the voice of the viewer.
  • Help develop and execute content and concept testing for the development of original movies and series.
  • Develop viewership estimates to guide decisions for future content acquisitions, original premieres as well as long-range forecasting.
  • Mentor and assist with the development and management of the research team.

BASIC REQUIREMENTS:

  • 5+ years of relevant research experience translating large volumes of complex data into accurate, timely, actionable business insights.
  • Experience managing multiple, simultaneous projects.
  • Knowledge of Nielsen-based systems and viewing statistics.
  • Undergraduate degree – Business, Communications, Marketing, Social/Behavioral Sciences, or related field.

OTHER REQUIREMENTS:

  • Experience within a Cable, broadcast, and streaming research team preferred.
  • Strong problem-solving and critical thinking skills to apply to research planning and execution to address business questions.
  • Strong attention to detail, particularly when it comes to data quality and reporting.
  • Prior experience with primary research methodologies preferred.
  • Must have excellent verbal and written communication skills to tell a story using data. 
  • Must have strong collaboration skills.
  • Must have excellent PC skills (Microsoft Office applications).
  • Experience with Star Media, Tableau and Google Analytics a plus.
  • Willingness and ability to learn in a fast-paced environment.

 

Sr. Accountant, Post Production - CROWN MEDIA - Los Angeles, CA

SUMMARY:                            

The Post Production Senior Accountant will be performing the accounting during the post production period for several 3rd party owned movie of the week productions in the US and Internationally.  Responsibilities includes cost reporting, managing tax incentives, reconciling various accounts, and reporting to Crown Media’s production finance group.  Additionally, it may also involve assisting the Production Finance group with various other schedules and projects. 

ESSENTIAL FUNCTIONS:

  • Timely  management of payments and other accounting transactions for various 3rd party owned Movies of the week productions according to production accounting manual and industry guidelines.  
  • Interact with and obtain appropriate approvals from Producers before processing transactions. 
  • Manage show cash flow and funding process.
  • Handle union questions, issues, audits and follow ups.
  • Mange tax incentives including identifying eligible cost, reviewing costs, preparing files and interacting with auditors. 
  • Research and follow up on accounting balances including deposits and receivables. 
  • Create cost reports, trial balances, bank and cash reconciliations and cash forecast and reports from 3rd party productions.
  • Close down entities with the state/province. 
  • Dealing with various 3rd parties including production payroll service providers and auditors.    
  • Reply to production finance and various other departments regarding various ad hoc production accounting questions.
  • Other special projects as needed. 

 

BASIC QUALIFICATIONS;

  •  Bachelor’s degrees or equivalent relevant accounting experience within the Entertainment Industry. Previous Experience wrapping the accounting for TV or Feature shows
  • Minimum 3 years’ production accounting or finance experience (TV or Film and/or accounting in the film industry)
  • Previous accounting experience including trial balance, financials and knowledge of general ledger entries required.
  • Experience with entertainment industry production, systems, software and process.
    (including Movie Magic Budgeting, PSL, Cast and Crew, Smart Accounting, Excel, etc.)
  • Experience in Excel and in all other Microsoft Office Suite applications.

 

DESIRED QUALIFICATIONS:

  • Experience as a lead accountant on a union show. 
  • Knowledge of applicable guild rules and guidelines in connection with both domestic and international with respect to made for Basic Cable television movies. SAG-AFTRA, WGA, WGC, DGA, DGC, UPCP/ACTRA.
  • Experience with tax credits and entity set ups and close down.
  • International experience desired. 
  • Excellent verbal and written communication skills. 
  • Strong analytical skills.
  • Attention to detail, desire for accuracy, and a sense of urgency.
  • Ability to multitask and quickly pivot and prioritize.

 

VP, Production Technical Operations - Crown Media - Los Angeles, CA

SUMMARY

This division of Tech Ops will provide Production with technical oversight and guidance throughout the production process. The vice president will be required to liaise with Crown’s physical production group, assisting and supervising all technical facets of productions. The vice president  be responsible for delivering a high-quality product from a production company, through post and final delivery for distribution preparation. Most importantly they will maintain open channels of communication from the set to Crown.

 

 

ESSENTIAL FUNCTIONS – include the following however other duties may be assigned at the discretion of management.

  • Establish and mange a Technical Ops Production Operations team who are accountable for the timely delivery of high-quality product from production companies/locations
  • Provide guidance and supervision of assigned Tech Managers who are responsible for overseeing projects from launch through delivery
  • Review, set and maintain Production Technical Standards for delivery
  • Attend preproduction meetings to build knowledge of and familiarity with each project
  • Oversee the arrangement for the electronic delivery of dailies and live media from production locations.
  • Where required work with external vendors such as Post Houses to clarify technical requirements.
  • Be integrated with the existing production management team
  • Understand and maintain below the line cost controls through the process
  • Performs other related job duties as requested.

 

BASIC REQUIREMENTS

  • Bachelor’s degree
  • Minimum of 7 years television and film production experience
  • 3 years previous team management experience
  • Experience in both the rental and owned equipment area
  • Location and stage experience

 

OTHER REQUIREMENTS

  • Multicamera and single camera experience
  • Recent content and daily delivery to the cloud
  • Extensive knowledge and experience with production crews with the ability to work both above and below the line.
  • Strong collaboration skills with the  demonstrated ability to establish and sustain relationships internally and externally
  • Demonstrability ability to successfully manage, from a technical aspect, a number of concurrent production projects.
  • Ability to successful lead and motivate team with a continued focus on delivery through and adherence to the required technical standards
  • Proven ability to provide technical solution to address and successful overcome issues to successful prevent delivery delays. Extended travel and weekend work required.
  • Must be a team player

 

Flx (Digital) Sales Coordinator - Fox 29 Philadelphia

WTXF, the Fox O&O in Philadelphia, PA, is looking for a Flx Digital Sales Coordinator to join our team.  The Flx Digital Sales Coordinator is responsible for ensuring accuracy and follow-through of orders related to advertising campaigns. The Digital Sales Coordinator will play a critical role in supporting campaign setup, management and reporting for the sales team.  TO APPLY: https://fox.wd1.myworkdayjobs.com/FOXTVST_EAST/job/Philadelphia-Pennsylvania-USA/Flx-Sales-Coordinator_R50015027

Bachelor’s degree with emphasis in Advertising, Marketing or Business preferred.  Minimum of 2 years’ experience in administration or coordinator position and experience in Digital Ad Ops, Ad Tech, Media, or Advertising preferred.  Must have good communication skills and be able to interface with Account Executives.  Must demonstrate the ability to prioritize, multi-task and perform at a high level in a fast paced environment.  Must be computer proficient and have a working knowledge of Excel and Power Point.  Position will be required to learn industry specific software and create sales presentations. 

Federal law requires employers to provide reasonable accommodation to qualified individuals with disabilities and disabled veterans. Please tell us if you require a reasonable accommodation to apply for a job. Examples of reasonable accommodation include making a change to the application process or work procedures, providing documents in an alternate format, using a sign language interpreter, or using specialized equipment. Please send an email to [email protected] or call (215) 982-5215 or visit our readily accessible station located at 330 Market Street, Philadelphia, PA 19106, and a member of our recruiting team will assist you.

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, gender identity, disability, protected veteran status, or any other characteristic protected by law. We will consider for employment qualified applicants with criminal histories consistent with applicable law.

News Producer - Fox 29 Philadelphia

WTXF- Fox 29 Philadelphia is seeking a passionate, enthusiastic and creative News Leader to oversee the production our morning show, Good Day Philadelphia.   The ideal candidate must have a proven track record as a Producer with a dedicated, driven and tireless work ethic.  A real passion for owning a show and the ability to work with on air talent, writers and editors on all editorial issues.  If you are a talented line producer ready to take over a two-hour block of our 6-hour morning show, we want to hear from you.  Candidates should have strong writing and show production skills.  Must have strong editorial knowledge and be an active decision maker.  Responsible for producing all elements of our newscasts-- including leads, stories, teases and breakouts, and experienced in mining social media information.  Must be involved in coverage of news events and participate in selection and development of stories.  Must have strong news judgment, good writing skills, knowledge of current events, and excellent communication and people skills.  Knowledge of TV Production techniques and newsroom computer systems required.  A strong background in entertainment and talk programming is a plus.  Must have a strong ability to editorially run the control room during our shows and during breaking news situations.  Understanding of ratings, meters, and audience flow, and the knowledge of how to use this information to attract a demographically driven audience is a big plus.  Candidates need to be innovative, and bring ideas on how to evolve our broadcasts.  We require at least 2-3 years of experience as a TV newscast producer in a medium to major market and a four-year college degree preferred.  TO APPLY: https://fox.wd1.myworkdayjobs.com/FOXTVST_EAST/job/Philadelphia-Pennsylvania-USA/News-Producer_R50014921

Federal law requires employers to provide reasonable accommodation to qualified individuals with disabilities and disabled veterans. Please tell us if you require a reasonable accommodation to apply for a job. Examples of reasonable accommodation include making a change to the application process or work procedures, providing documents in an alternate format, using a sign language interpreter, or using specialized equipment. Please send an email to [email protected] or call (215) 982-5215 or visit our readily accessible station located at 330 Market Street, Philadelphia, PA 19106, and a member of our recruiting team will assist you.

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, gender identity, disability, protected veteran status, or any other characteristic protected by law. We will consider for employment qualified applicants with criminal histories consistent with applicable law.

Analyst, Governance, Risk & Compliance - CROWN MEDIA

Location - Los Angeles, Denver or New York

ROLE SUMMARY:

Under the direction of Business Applications Management, the GRC Analyst will partner across corporate, operations, and technology teams to ensure governance compliance.  This includes implementing tools and practices to enhance our processes related to risk management, change management, disaster recovery, business continuity planning, controls assurance, and external auditor engagement.  This also includes coordinating and performing security assessment functions, including internal audits, control testing, reporting and other activities in accordance with technology and governance policies and procedures. The GRCA is also responsible for ensuring that policies and procedures are well documented, regularly reviewed, approved, and aligned to business need and value and communicated throughout the organization.  The GRCA will apply proven project management skills, communication skills, technical and problem-solving skills, process management/improvement, and knowledge of best practices.

 

ESSENTIAL FUNCTIONS:

Strategy & Planning

  • Work closely with IT Management to establish repeatable practices and processes to maintain a balanced security, risk management and compliance control framework and socialize across the company and vendors to ensure compliance.
  • Continuously review and modify technology and governance policies and procedures to improve compliance programs and processes.

Compliance and Audit Assessments

  • Partner with appropriate business units to ensure appropriate operational, technical, data privacy, and SOD controls are implemented and enforced.
  • Conduct and/or manage remediation projects, compliance testing and monitoring of current and future governance obligations, on schedule, as stated in corporate policies and procedures.
  • Conduct internal security reviews, risk assessments and compliance audits.
  • Partner with technology departments to identify risks, test controls and ensure risk/security finds are reviewed and remediations are implemented.
  • Collect, analyze, and prepare reports required for senior management, auditors, and other relevant stakeholders to communicate final results of assessments, including recommendations for business process, information system practices, and control improvements.

Operational Management

  • Act as the focal point for internal/external auditor activities and assessments and drive accountability and efficiency across all technology departments.
  • Develop and maintain policy, plans, and strategy in compliance with corporate governance regulations, policies, and standards.
  • Document, investigate, and report compliance issues and incidents, where necessary.
  • Liaise with relevant parties to commission activities relating to contingency planning, business continuity management, and IT disaster recovery.
  • Other duties as assigned.

Basic Requirements:

  • 5+ years of combined experience in information security, GRC, BCP/DR, and risk management with at least 3 years’ experience developing and implementing security compliance programs.
  • Hands on security controls testing experience for business/web applications and corporate infrastructure systems
  • Strong knowledge of relevant control frameworks, risk management processes, networking concepts and protocols, and network security methodologies.
  • Certified Information Systems Security Professional (CISSP), Certified Information Security Auditor (CISA), Certified Information Security Manager (CISM), or other relevant training and certifications are a plus
  • Familiarity working with and/or managing Governance, Risk, and Compliance (GRC) tools
  • Ability to work both independently and collaboratively with peers, across teams, and with management
  • Knowledge of cyber threats and vulnerabilities and specific operational impacts of cyber security lapses.
  • Thorough understanding of project management principals and methodologies.

Desired Qualifications:

  • Results oriented, high energy, and self-motivated.
  • Very strong customer service orientation.
  • Ability to present complex/technical situations in business-friendly and user-friendly language.
  • Ability to work in a team-oriented, collaborative environment, as well as autonomically.
  • Exceptional analytical, conceptual, and problem-solving abilities and keen attention to detail.
  • Ability to handle multiple competing priorities and prioritize and execute tasks in a high-pressure environment.

 

DIRECTOR, DEVELOPMENT (Original Programming) - Crown Media - Los Angeles

SUMMARY

Under the direction of the SVP, Programming, this position works on the development of original movies overseeing projects from start to finish. Takes pitches and seeks out programming that is appropriate for Hallmark Channel and Hallmark Movie and Mysteries scripted needs for both movies. Evaluates submissions and develops the project(s) to meet the Crown Media standards for a hit show and recommends and reviews with SR Mgmt. Ensures that production meets Crown Media standards and partners to shepherd the show in all creative aspects.  Partners with the VP and EVP to review all aspects of casting, scripts, dailies, communications, final delivery and function as one of the movie’s brand managers. This position reports to the SVP, Programming and may provide work direction and supervision to junior staff members.

 

ESSENTIAL DUTIES AND RESPONSIBILITIES include the following. Other duties may be assigned.

  • Solicit and evaluate source material from producers and agents for original programming development.
  • Sources, develops, pitches and oversees original scripted cable programming.
  • Collaborate with writers in transitioning concepts from development into movies; including development of storylines, formats, casting, graphics, and overall look and sound of our new shows.
  • Actively develops and maintains strong relations with the creative community
  • Meet with producers, writers and agents to field and evaluate pitches and incoming submissions for original programming.
  • Prioritize and summarize potential development and present to supervisor for consideration.
  • Read and evaluate scripts to provide recommendations.
  • Oversees follow up on outlines, rough cuts and scripts.
  • Evaluate and draft development notes on scripts and projects in development.
  • Establish and maintain contact with LA and NY based literary agents to identify and pursue new manuscripts, books to be published, turn around and spec scripts and articles.
  • Provide creative input and supervise assigned projects through all stages of production to ensure delivery of desired, network-appropriate content.
  • Review and evaluate current publications for stories, ideas and real life situations to serve as the premise for potential development.
  • Interface with literary and packaging agents to identify new writers.
  • Read and assess new writer samples.
  • Develop writer availability lists for projects in development.
  • Identify and evaluate directing samples of up and coming directors.
  • Summarize projects in development and production in written form to be distributed.
  • Create, coordinate and distribute monthly development report that tracks all projects.
  • Visits production sets and monitors creative vision.
  • Advise and develop special projects as needed.

 

BASIC REQUIREMENTS

  • Bachelor's degree (B. A.) from four-year college or university
  • A minimum of 7 years’ experience in development and production
  • Prior experience as development executive for broadcast network or cable channel
  • PC skills using Microsoft Office Suite

 

OTHER REQUIREMENTS  AND CHARACTERISTICS

 

  • Must have demonstrated ability to solicit and identify material for original development.
  • Must be able to execute and deliver development notes and have established working relationships with creative community (agents, writers, producers).
  • Must have the ability to pay close attention to detail and understand written and oral instructions.
  • Must have the ability to organize and schedule work effectively.
  • Must be able to handle multiple tasks and have excellent follow-through skills.
  • Must be able to work in a fast-paced environment.
  • Must have the ability to communicate professionally and tactfully with persons on all levels, in person and via e-mail and telephone.

 

 

SYSTEMS ADMINISTRATOR - CROWN MEDIA - Los Angeles

SUMMARY:

Responsible for the overall asset management of our windows endpoint fleet. In addition, assist in administering all IT Help Desk operations and the overall management and operations of Crown Media’s end user infrastructure – ensuring all users receive superior technical support.

 

ESSENTIAL DUTIES AND RESPONSIBILITIES:

  • Collaborate with IT and our parent company to implement new asset management systems
  • Develop new software delivery systems, including various methods such as running advertised programs, machine targeted, user targeted, Application Library, and Software Center
  • Manage and execute the end user side of the vulnerability management program including interpreting reports, finding and remediating gaps, and escalating to TSA’s when appropriate to close issues
  • Assist in the transition to, administration, support and maintenance of VDI
  • Design, configure, secure, deploy, administer, maintain, manage, and support a working fleet of computers, software, peripherals and services.
  • Administration and support for M365 and related ecosystems.
  • Manages, organizes, and updates a technology document repository including documentation, checklists, processes and diagrams
  • Troubleshoot failed asset deployments and health issues
  • Maintain assets, software versions, and product licensing for our windows endpoint fleet
  • Automate OS provisioning, tools deployment, monitoring, and metrics, and other operations tasks
  • In partnership with other TSA’s, candidate is expected to resolve all tier 1 related tickets. Candidate is also expected to perform basic troubleshooting and assign to TSA’s when required
  • Assists in the development of IT process and procedures, training coursework and materials
  • Assists the TSA’s in answering help desk calls and entering tickets as needed
  • Enforcing all IT Security, Usage Policies, and Procedures
  • Other responsibilities as directed by IT Management

 

QUALIFICATIONS:  

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily.  Since the Hallmark Channel and Hallmark Movie Channel are 24 hr. Cable Networks, this position requires the individual to be available after hours, as necessary on a rotating basis.  The individual must be willing to be accessible after hours for users and other members of the IT team.  

 

EDUCATION and/or EXPERIENCE:  

  • High School diploma – preferably an Associates or Bachelor’s Degree in a related field.
  • At least 3 years of experience with IT related asset management systems
  • Knowledge and experience with business level software and hardware support in a networked environment (LAN)
  • Expertise in Windows operating systems and similar applications
  • Clear understanding of networks system design
  • Strong break/fix mentality and the ability to diagnose/research simple or complex user related computer problems
  • Experience with endpoint virtualization
  • Microsoft Certifications a plus
  • Expertise with Azure a plus
  • Expertise with scripting and automation a plus
  • Must be able to lift 50 pounds
  • Must be able to work as part of a team
  • Must demonstrate excellent communication Skills – (Listening | Questioning | Communicating)
  • Strong interpersonal skills required and able to work with different personality-types
  • Must be able to demonstrate strong customer service and manage user/company expectations
  • Familiarity with IT tracking and management tools
  • Excellent organizational skills required (juggle multiple issues simultaneously)
  • Management has the right to add or change

 

 

 

MANAGER, BRAND STRATEGY - CROWN MEDIA

SUMMARY

Location: Los Angeles, Atlanta or New York

The Manager, Brand Strategy helps develop, evolve, and implement brand strategies for the Crown Media networks and its portfolio of products using audience research and data analysis to create more differentiated services, expand consumer touchpoints and fuel the growth of the business.  This position supports the development and execution of brand strategies, brand extension strategies, new product development and strategic plans by providing sophisticated research and analysis on trends, audience insights, and competitive analysis to help influence business growth and profitability. The Manager will work with colleagues across the organization from Programming, Marketing, Distribution, Research, Legal and Finance to build strategies and identify processes needed to launch and sustain new brand extensions and new products.  This position will support the Director and SVP of Brand Strategy in the development of presentations and materials that define the audience and convey the networks new identities.

 

 

ESSENTIAL FUNCTIONS – include the following however other duties may be assigned at the discretion of management.

  • Support the brand strategy development work which includes formulating audience profiles, positioning statements, benefits, and attributes for all the Crown Media networks and streaming services.
  • Analyze research and insights to create audience profiles for different products, networks, and platforms and to support the brand strategies.
  • Implement and share brand strategies across the organization by developing presentations and tools that brings the strategy to life and creates brand ambassadors within the company.
  • Support the development of the look and feel of the networks working closely with the Director and SVP Brand Strategy and CMO.
  • Collaborate with Distribution, Marketing, HR, Digital, Publishing, Consumer Products and Ad Sales Marketing to ensure the new brand strategy and language is getting adopted in all communications and initiatives.
  • Assist in the development, process and implementation of brand extensions which includes determining the brand opportunity and audience/brand alignment, analyzing the competitive landscape, and evaluating additional qualitative or quantitative research that supports the initiative.
  • Support the development, process and implementation of new product development which includes determining the brand opportunity and audience/brand alignment, analyzing the competitive landscape insights, and evaluating additional qualitative or quantitative research that supports the initiative.
  • Work closely with the Corporate Strategy team on brand extensions and new product development to address the financial impact for the business.
  • Partner with the Corporate Strategy team to develop strategic plans and presentations for business planning or reporting purposes.
  • Collaborate across the organization as a brand partner in assessing audience and brand fit for initiatives such as marketing campaigns, acquisitions, original development.
  • Performs other related job duties as requested.

 

BASIC REQUIREMENTS

  • 5+ years of relevant work experience in a brand/marketing strategy or marketing research role
  • Experience in developing brand and marketing strategies in a Media, Entertainment or CPG environment

 

OTHER REQUIREMENTS

  • Strong analytical and problem-solving skills (quantitative, conceptual, analytical)
  • Excellent presentation and communication skills, with the ability to communicate complex ideas effectively to all levels of the organization, both verbally and in writing
  • Excellent project management and organizational skills with the proven ability for working well within deadline parameters along with having strong follow-up skills
  • Proactive, curious, detail-oriented, and proficient at juggling multiple tasks simultaneously
  • Strong ability to create and build relationships and collaborate across multiple departments
  • Enthusiastic self-starter with excellent communication, analytical, interpersonal, and problem-solving skills
  • Passion for branding, audience insights and marketing trends
  • Ability to work well with internal & external partners in a professional manner
  • MBA or Advanced Degree in a relevant discipline preferred
  • Experience with an advertising-supported business and in a diverse filmed entertainment or streaming environment.
  • Desire to work with international and emerging markets and technologies

 

 

DIRECTOR, BRAND STRATEGY - CROWN MEDIA

SUMMARY

Location: Los Angeles, Atlanta or New York

The Director, Brand Strategy manages, develops, evolves, and implements brand strategies for the Crown Media networks and its portfolio of products using audience research and data analysis to create more differentiated services, expand consumer touchpoints and fuel the growth of the business.  This position directs the development and execution of brand strategies, brand extension strategies, new product development and strategic plans by providing sophisticated research and analysis on trends, audience insights, and competitive analysis to help influence business growth and profitability. The Director will work with colleagues across the organization from Programming, Marketing, Distribution, Research, Legal and Finance to build strategies and identify processes needed to launch and sustain new brand extensions and new products.  This position will work with the SVP of Brand Strategy in the development of presentations that define the audience and convey the networks new identities.

 

 

ESSENTIAL FUNCTIONS – include the following however other duties may be assigned at the discretion of management.

  • Manage brand strategy development work which includes formulating audience profiles, positioning statements, benefits, and attributes for all the Crown Media networks and streaming services.
  • Analyze research and insights to create audience profiles for different products, networks, and platforms and to support the brand strategies as well as determine what research is needed to evolve the brand strategies.
  • Plan, implement and share brand strategies across the organization by developing presentations and tools that brings the strategy to life and creates brand ambassadors within the company.
  • Support the development of the look and feel of the networks working closely with the SVP Brand Strategy and CMO.
  • Collaborate with Distribution, Marketing, HR, Digital, Publishing, Consumer Products and Ad Sales Marketing to ensure the new brand strategy and language is getting adopted in all communications and initiatives.
  • Manage the evaluation, development, process, and implementation of brand extensions which includes determining the brand opportunity and audience/brand alignment, analyzing the competitive landscape, and evaluating additional qualitative or quantitative research that supports the initiative.
  • Manage the evaluation, development, process, and implementation of new product development which includes determining the brand opportunity and audience/brand alignment, analyzing the competitive landscape insights, and evaluating additional qualitative or quantitative research that supports the initiative.
  • Work closely with the Corporate Strategy team on brand extensions and new product development to address the financial impact for the business.
  • Partner with the Corporate Strategy team to develop strategic plans and presentations for business planning or reporting purposes.
  • Collaborate across the organization as a brand partner in assessing audience and brand fit for initiatives such as marketing campaigns, acquisitions, original development.
  • Performs other related job duties as requested.

 

BASIC REQUIREMENTS

  • 10+ years of experience in developing, managing, and directing brand and marketing strategies for Media, Entertainment or CPG companies
  • Experience in developing brand and marketing strategies in a Media, Entertainment or CPG environment

 

OTHER REQUIREMENTS

  • Strong analytical and problem-solving skills (quantitative, conceptual, analytical)
  • Excellent presentation and communication skills, with the ability to communicate complex ideas effectively to all levels of the organization, both verbally and in writing
  • Excellent managerial, project management and organizational skills with the proven ability for working well within deadline parameters along with having strong follow-up skills
  • Proactive, curious, detail-oriented, and proficient at juggling multiple tasks simultaneously
  • Strong ability to create and build relationships and collaborate across multiple departments
  • Enthusiastic self-starter with excellent managerial, communication, analytical, interpersonal, and problem-solving skills
  • Passion for branding, audience insights and marketing trends
  • Ability to work well with internal & external partners in a professional manner
  • MBA or Advanced Degree in a relevant discipline
  • Experience with an advertising-supported business and in a diverse filmed entertainment or streaming environment.
  • Desire to work with international and emerging markets and technologies