Account Executive

POSITION SUMMARY (Scope & Purpose)

WQAD 8 has an opening for an Account Executive. Responsibilities include proposing media advertising strategies over several media platforms to local businesses and advertising agencies. Previous sales experience and a college degree preferred. Working knowledge of digital, mobile, social media a plus. Must have the ability to utilize PowerPoint, Word and Excel proficiently.

PRINCIPAL RESPONSIBILITIES/SKILLS:

• A proven track record of creativity
• The ability to complete an effective customer needs analysis
• Develop new business for continued revenue growth, working with direct clients and advertising agencies.
• Embrace new technology. Applicant needs to be experienced in the use of new technology and possess the ability to learn how new technologies can be used to develop sales opportunities that will benefit our customers and new revenue growth for our business.
• Conduct sales calls within an established zone in our designated market area.
• Experienced in building relationships and able to use available resources to generate revenue.
• Forecast pending business.
• Achieve monthly revenue budget.
• Achieve monthly new business quota. Conduct presentations utilizing our marketing department and use available research materials to secure new customer and develop revenue.
• Maximize use of selling day by using available resources to handle administrative duties.
• Perform other duties as assigned.

PHYSICAL REQUIREMENTS:

• Verbal and written skills used in meetings, conversation and presentations.
• Ability to drive vehicle.
• Dexterity to operate keys on computers and telephones.
• Ability to lift tapes, sales packages and other object up to 20 pounds and over when needed.
• Exposed to all kinds of weather conditions in connection with making sales calls on clients.
• Must be willing to travel.

RELATIONSHIPS:                                                         
INTERNAL CONTACTS                                              EXTERNAL CONTACTS
Other Account Executives                                        Advertising clients
Sales Assistants
Station Management

IF YOU ARE INTERESTED IN THIS POSITION:
Send a resume to Dan Englund, Local Sales Manager at WQAD-TV, 3003 Park 16th Street, Moline, Illinois 61265-6061 or e-mail at [email protected].

This is not necessarily an exhaustive list of all responsibilities, skills, duties, requirements, efforts or working conditions associated with the job. While this is intended to be an accurate reflection of the job, management reserves the right to revise the job or to require that other or different tasks be performed when circumstances change, e.g., emergencies, changes in personnel, work load, rush jobs, special projects, technological developments, etc.

                                  Tribune Company is an Equal Opportunity Employer