Location: New York
SUMMARY:
The Coordinator, Corporate Communications & Publicity is responsible for supporting the director and manager of Corporate Communications in the development, conceptualization and execution of corporate, business-to-business and trade, and internal communications initiatives across Crown Media’s footprint (including Hallmark Channel and Hallmark Movies & Mysteries, Hallmark Movies Now, Hallmark Publishing, Hallmark consumer products). Coordinator will also oversee core administrative responsibilities and be a key point of contact with other internal departments, including Distribution, Ad Sales, Marketing, Programming, Design & On-Air Creative, Digital, International, and Research to coordinate a variety of important functions central to Corp. Comm.’s support of each department’s business initiatives and objectives.
ESSENTIAL FUNCTIONS
Administrative
Process all department invoices for corporate events, consulting, dues & subscriptions, corporate gifts, outside services, photography
Purchase tables for industry events; send calendar invites to key executives; act as company liaison with external event organizer
Track all key departmental deadlines; manage and update all internal calendars and grids
Manage and renew subscriptions for the department
Create clip reports for all Crown Media coverage
Maintain external Industry events calendar and send on a monthly basis to all employees
Coordinate logistics for press mailers
Create, maintain and update media contact lists
Internal Communications
Draft and maintain internal documents, including Corporate Bios, Company Milestones, Boilerplates; and more
Facilitate all Corp. Comm. creative service requests, including trade ads for industry awards and events, invitation designs, and more, managing the process from start to finish
Maintain Corporate Communications Website and Corporate Communications page on company’s intranet site, Hall Portal, ensuring that all content is up-to-date and accurate
Act as a key team member for company’s internal newsletter, Crown News, assisting with conceptualization of content ideas, soliciting employee contributions and business updates, and inputting data into program software to create each edition.
Pitch executives for industry awards and speaking engagements, draft submissions, and coordinate key logistics for award winners, including materials for publication, sponsorship needs for awards events, and design requests for program ads.
Daily Industry Story Distribution: Scan all the trades, newspapers, and online daily for pertinent business and television news stories, create daily clips reports and send to company
Distribute releases for corporate communications (and publicity on a as needed basis) to all employees
Support the Human Resources department: Update new hire welcome slideshow with company milestone information; Craft/edit internal notes for Human Resources initiatives, including employee appreciation week and other company wide celebrations
External Communications
Assist in writing external documents including: Distribution press releases, ratings releases, personnel releases, marketing releases for sweepstakes, consumer products, and more, Hallmark Publishing and Hallmark Movies now press releases, articles and media alerts for distribution department’s needs, trade shot photo mailer captions, and more
Oversee approvals for all aforementioned documents in a timely manner
Crown Media Events – Work closely with director and manager of Corporate communications to support, organize, and coordinate external events for publicity, distribution, and ad sales teams; facilitate event photography and trade shots
Premiums: Generate ideas for premiums by working with Ad Sales Marketing and Affiliate Sales Marketing; Order and track all premiums for the department’s usage; Photography: Organize annual/bi-annual corporate headshot sessions for key executives; Hire photographer and schedule sessions with employees; Garner photo selects for photographer to package and finalize; Share final results with employees and maintain all corporate headshots on Corporate Communications drive for future use; Process payment for all sessions
Corporate/Press Site: Manage all aspects of the corporate website (about us, milestones, bios, headshots, boilers, awards & accolades, milestones, contacts, and more); Work with Publicity team to keep all corporate information on press site updated; Upload all corp. comm. releases (as well as occasional Publicity news) to the press room via XDAM
External Industry Events: Manage entire list of corporate events that Crown Media supports annually; Purchase sponsorships and process and track payment for each event; Manage sponsorship materials such as company logos, design requests for program ads, event guest lists, calendar invites; Manage and maintain internal invites, send calendar reminders, coordinate registrations for employees with event organizer(s)
BASIC REQUIREMENTS
1 year of Corporate Communications, Public Relations, Publicity or related experience
Self-starter with strong writing and organizational skills
Proficiency in Word, Excel, PowerPoint and Outlook
Prior experience and knowledge working with social media platforms
Bachelor’s degree is required with emphasis in Communication, Public Relations, English, Journalism or related field highly desired
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