Coordinator, Traffic - Crown Media

Coordinator, Traffic - Crown Media

Role Summary


This position is responsible for editing daily broadcast logs, executing agency traffic instructions and maintaining commercial inventory for Hallmark Movies & Mysteries and Hallmark Drama.

Essential Functions:
•Edit and finalize daily broadcast logs, correctly placing spots according to advertiser and deal specifications
•Proof logs to clear spot conflicts
•Input accurate copy assignments/revisions
•Verify spot delivery and proper format
•Assign house numbers to National and Direct Response spots
•Reconcile daily logs to ensure accurate billing file
•Communicate closely with the Ad Sales, Promo and Tech Ops teams
•Contact agencies to obtain/clarify/confirm traffic instructions and spot delivery information
•Communicate with Operations and Creative Services team re: formats and added value elements
•Complete daily tasks associated with inventory and broadcast logs
•Preview commercial creative for on-air approval
•Research traffic issues and discrepancies
•Provide backup for other traffic functions and co-workers as needed

Basic Qualifications:
•Bachelor’s degree in Communications, Advertising or Business
•2 years’ television/radio traffic experience
•Prior traffic software experience – Wide Orbit a plus
•Superior organizational skills and extreme attention to detail
•Strong time management skills and the ability to multi-task in a fast-paced and deadline-driven environment

Desired Characteristics:
•Excellent verbal and written communications skills – will work with multiple departments and team members at all levels
•Proficiency in PC skills and MS office applications (Word, Excel, and Outlook)
•Ability to work both independently and in a team environment
•Enthusiastic, self-motivated and dependable – must demonstrate a high level of commitment
•Must be flexible and have the ability to problem-solve
•Must manage multiple priorities with efficiency and accuracy


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